Please download the complete report. Social Media Examiner is one of the best sources of information about social media. Today I want to point out just one piece of info from the 2017 Social Media Marketing Industry Report.
This is one of the questions I get most often. The answer depends on your time and budget. The answer depends on your audience. But the trend is clear. More posts! Many Facebook users are on all day long. So multiple posts have a better chance of catching their attention.
The good news is that the content doesn’t have to be new every time. You can make the same post on different days at different times of the day to reach your different audiences.
A good example is the daily Houzz email. They will run the same 3 articles for 3 days. Each morning a different article is the lead. So they have 3 chances to catch my attention with the same content.
Published by Social Media Examiner
2017 Social Media Marketing Industry Report