Neither Barbara nor I will admit to how many years we’ve been working together! Let’s just say more than 10.
The work has changed over time as Barbara’s businesses and especially Barbara’s Picks have evolved. Currently, YCL does:
- Email marketing to a 4000+ consumer email list
- Social media posting on 4 Facebook pages, Instagram, Google, LinkedIn.
- YCL gathers info about the Barbara’s Picks members, drafts the posts and makes them on the appropriate platforms.
- YCL works with Barbara to promote her appearances on radio, TV and podcasts.
- Website maintenance and blog posts.
All of our efforts are measured to help Barbara see which marketing is having the most impact.
Barbara has a great talent and love for educating the homeowner about the importance of making interior design about the person as well as the physical room. “Rooms have no feelings, You do!” We use her articles on all social platforms to help homeowners “Live With What You Love.”