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You are here: Home / Archives for Portfolio - Email Marketing

November 7, 2016 By yclmanager5 Leave a Comment

Cornerstone Cabinet Company

Cornerstonecabco.com

New web site
Beautiful custom cabinets deserve a beautiful custom web site to show them off!  The primary goal of the Cornerstone web site is to display the wonderful photos the company has of completed projects. YCL created portfolios by room and also by project to better fit the visitors’ needs.  In addition, Cornerstone wanted to “brag” about the high quality manufacturers they work with. YCL developed pages for each manufacturer with photos, information and links to the manufacturers’ sites where necessary.

Social Media
There’s a lot to learn about cabinets! Owner, Chris Boulton, had written a series of articles titled Cabinets 101.  YCL is adding to that knowledge base with articles about new counter-top surfaces, current trends in cabinets, colors, lighting, and even cabinet “jewelry!”

Email Marketing
A monthly email gets Cornerstone’s name in front of prospects to encourage purchase decisions. It also keeps Cornerstone top of mind with clients, designers and vendors who can give referrals.

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Filed Under: Portfolio, Portfolio - Email Marketing, Portfolio - Marketing, Portfolio - Social Media, Portfolio - Web Sites

February 27, 2014 By yclmanager5 Leave a Comment

Social Campaign Tool Gains Facebook Likes and New Emails

Hollow Metal Xpress tried the new Constant Contact Social Campaign software. The Campaign allows you to cross-pollinate your email list and Facebook fans. First, you invite your email subscribers to join the sweepstakes by Like-ing your business page. If they share the sweepstakes with friends, those friends give you their email in order to join the sweepstakes. So you increase your Facebook reach and get new emails to extend your email marketing! Win – Win!

Statistics from the first HMX sweepstakes:

  • Page Visits – 432 visited the Facebook link to enter the contest
  • Entries – 40% of the visitors entered the sweepstakes
  • Facebook Likes – 163 people Liked the HMX business page (Some had already liked it but did it again to enter the contest.)
  • New Email Subscribers – 49 brand new emails that HMX can use for future email marketing

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Filed Under: Portfolio, Portfolio - Email Marketing, Portfolio - Social Media Tagged With: Constant Contact

July 2, 2013 By yclmanager5 Leave a Comment

Email Marketing – Coffee News

Coffee News has a very successful local newspaper and wanted to improve their follow up with prospective advertisers.  Through Constant Contact, Your Computer Lady set up 10 AutoResponder emails to send to potential customers promoting Coffee News services and advertising possibilities.  The AutoResponders are set-up to be emailed to potential customers automatically once they have joined the mailing list.  This keeps Coffee News in front of potential customers.

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Filed Under: Portfolio, Portfolio - Email Marketing

July 1, 2013 By yclmanager5 Leave a Comment

Email Marketing – DesignWorks HC

Your Computer Lady assisted DesignWorks HC creating an email marketing campaign.   Your Computer created a custom template to mirror the look of their web site and trained the staff at DesignWorks HC to use Constant Contact.  This enabled DesignWorks HC to create their own monthly blog recap emails using the email template the Your Computer Lady created for them. Software used: Constant Contact

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Filed Under: Portfolio, Portfolio - Email Marketing

July 1, 2013 By yclmanager5 Leave a Comment

Email Marketing – First Class Green Cleaning

First Class Green Cleaning needed a way to follow up on past clients.  Your Computer Lady created 6, 12 and 18 month emails to send out on service anniversaries.  This type of email campaign keeps First Class Green Cleaning in the client’s mind as well as attracting them with a coupon at the bottom of the email for new services. The coupons remind the clients that First Class offers many services, not just carpet cleaning. Software used: Constant Contact.

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Filed Under: Portfolio, Portfolio - Email Marketing

June 20, 2013 By yclmanager5 Leave a Comment

Email Marketing – Design Dimensions

Your Computer Lady has assisted Barbara Kaplan, owner, Design Dimensions on her email marketing.   Barbara had published several exceptional interior design articles in the City Sun Times.  Your Computer Lady has taken these articles and used them to create a bi-weekly email campaign.  Writing is hard work! Let’s get the most use possible from your efforts. Keeping her emails fresh and informative has been the key to Barbara’s success in email marketing. Software used: Constant Contact.

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Filed Under: Portfolio, Portfolio - Email Marketing

June 27, 2012 By yclmanager5 Leave a Comment

HouseTalk Show – Marketing Support

For the past 3 years, Your Computer Lady provided marketing support for The HouseTalk Show, a weekly radio program Saturday mornings on KKNT.

  • Schedule guests
  • Weekly email to listeners promoting the upcoming show
  • Site updates with Vault of Knowledge articles and audio files of each week’s show

 

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Filed Under: Portfolio, Portfolio - Email Marketing, Portfolio - Web Sites

June 25, 2012 By yclmanager5 Leave a Comment

Lights Up Arizona Email Marketing

Lights Up Arizona continues its email marketing program with above average Open Rates and Click-through Rates. Their monthly newsletters keep clients and prospects up to date on new lighting products and industry trends. Lights Up Arizona works diligently to use the newsletter to educate its readers with valuable information. For a visual product like lighting to a visual target market like architects, email marketing is a critical piece of Lights Up Arizona’s marketing plan.

May 2012 Newsletter
March 2012 Newsletter
January 2012 Newsletter

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Filed Under: Portfolio, Portfolio - Email Marketing

July 29, 2010 By yclmanager5 Leave a Comment

A happy client!!

This kind of response is the goal of Your Computer Lady!!

 

Pamela,
You were sent to me from Heaven!
David Gill
Lights Up Arizona LLC
P: 480-600-2504

www.lightsuparizona.com

Lights Up Arizona is a relatively new company but David has been involved in the lighting industry for over 30 years!  Great experience to help you with your lighting projects. Check out the beautiful options on his web site!!

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Filed Under: Portfolio, Portfolio - Computer Skills Training, Portfolio - Email Marketing, Portfolio - Marketing, Portfolio - Web Sites

May 5, 2010 By yclmanager5 Leave a Comment

Email Marketing and Your Web Site

Your web site should be the hub of all of your marketing efforts.

First step is to make sure your email template reflects your corporate branding and coordinates with your web site.  Your Computer Lady created a template for MFS Event Technology that draws on elements of the web site to clearly link the monthly newsletter and the web site. Every marketing step you take needs to build on the previous step and prepare for the next step!

Template for the Newsletter
MFS Event web site

PS – MFS is one of the premiere audio visual providers in the Valley! Call Michael for assistance with your next event.

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Filed Under: Portfolio, Portfolio - Email Marketing

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