You know I’m a big proponent of using your content in multiple ways in multiple places. This article walks you step-by-step through converting a blog post into a video.
I’m going to use this for some recent YCL blogs. Hope you will use the technique too.
Video content is expected to increase by 20% for the coming year. Source: Simply Measured State of the Industry report. One option for you is the simple videos Your Computer Lady is putting together for branding or messaging. Look at these options! Only $99 for a video of your own. Call YCL today.
The use of Influencers in social media is growing. What is that you ask? An Influencer is someone who has their own social media network. You connect with them to get recommendations. So the Image Consultant connects to the Premier Jewelry consultant and the cabi consultant. Her reach is extended. She gets instant credibility from the people who trust the other two consultants. Influencers with large followings can be paid or compensated in some way for their posts. Who could be an Influencer for your business?
“The difference between evangelism and sales is an evangelist typically has the other person’s best interest at heart. It’s not about fulfilling a sales quota and earning commission.”
I want to be an evangelist, not a salesperson. I’m not knocking salespeople. Raised by one. Married to one. Surrounded by them. Always looking for one at Lowe’s. BUT… being an evangelist is better because it is more satisfying in the long run. As a salesperson, I might make 1 sale. As an evangelist, I make a client for life.
Both Michael Stelzner and Guy Kawasaki understand this. In this podcast, they share their knowledge. I encourage you to listen in!
Video is HOT! I’m so pleased that I finally have an inexpensive option for small businesses who want to jump into video. I can make you a video with professional photography, music and your critical message. All copyright free. In under 1 week. FOR ONLY $90. Call me today! Let’s get you started on video marketing.
31 Must Know Video Marketing Stats
Many of you use Google Maps on your website. You may receive a scary sounding email about the new Google Maps Platform and fees.
“83% of B2B marketers use email newsletters for content marketing. – Content Marketing Institute
76% of marketers see active growth in their number of email subscribers. –Ascend2
Open rate is highest when companies send two emails per month. – Database Marketing Institute
At 1.47 million emails sent per month, US companies send more emails than the global average of 1.38 million. – MarketingLand
Armed with these email marketing statistics, you know that email marketing is as relevant as ever. Now get out there and make the marketing world a better place using the power of email marketing.”
Statistics found on https://www.campaignmonitor.com/blog/email-marketing/2016/01/70-email-marketing-stats-you-need-to-know/
There might only be 229 employees, but those 229 sure are kept on their toes. Major updates are rolled out once every few weeks.
In addition to that, the WordPress.com source code is updated 60-80 times per day, pushed out many times throughout the day. These changes are synced with the WordPress.org platform daily.
The free WordPress.org platform that supports self-hosted websites has been downloaded 46 million times up till July of 2013, which approximates to 100 downloads every day since 2003. You might not have downloaded WordPress and uploaded it to your FTP manager yourself, but when you installed it using Fantastico or the much loved 1-Click, it was counted as a download.
Since it’s only in the recent years that blogging has suddenly become quite a bit more popular, the downloads per day in 2014 are significantly higher (think tens of thousands) than they were in 2003.
Of the top 1,000,000 sites in the world, the number of business sites (most popular with WordPress) powered by WordPress is five times the number of WordPress-managed news sites (least popular with WordPress).
This statistic is not all that surprising, as online marketing circles will often discuss WordPress more than any other CMS out there. WordPress also ranks high as one of the most blogged topics in the online marketing niche and nearly all its keywords have very high PPC competition.
Of all the 19,000 free plugins available for download, Akismet has received the most downloads. The main reason for this is that Akismet comes auto-installed with the newer versions of WordPress.
Akismet has been downloaded a total of 18 million times, a truly mind-blowing figure. The spam protection plugin alone has been responsible for close to .06% of all plugin downloads at WordPress.org. The All in One SEO Pack from Michael Tolbert comes in at a very close second, with a total of 17 million downloads. In third place,with 14 million downloads, is Contact Form 7 , another familiar name to most bloggers.
The statistics that make WordPress the world’s most popular CMS are truly mind-numbing.
In its eleven short years of its existence, WordPress had dominated the CMS market. From what we can tell, it isn’t going anywhere, either.”
Found on https://managewp.com/blog/14-surprising-statistics-about-wordpress-usage
Look at this excellent diagram – Social Metrics Map. It details your goal, your social media action AND your measurement! Read