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You are here: Home / Archives for yclmanager5

October 20, 2026 By yclmanager5

20 effective email subject lines for sales

Before you can convert an email subscriber and make a sale, you first have to get them to open your email. That’s easier said than done when faced with an overcrowded email inbox and time-pressed readers. 

Still, you can improve your chances by crafting an effective sale email subject line. 

Click here to continue reading.

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Filed Under: Email Marketing

October 16, 2026 By yclmanager5

What are LinkedIn Impressions, and Why are They Important?

Whether you’re trying to attract job applicants, increase brand awareness, or boost sales, LinkedIn is an important place to start. After all, it’s the most professionally-focused social media platform, and nearly everyone is looking for information relevant to their industry.

With so many people vying for the attention of fellow professionals, how can you and your brand stand out? The answer to this question is by getting the right quantity of quality LinkedIn impressions.

What is an impression on LinkedIn, though? In short, impressions are a measure of success in the world of social media.

Click here to continue reading.

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Filed Under: Social Media, Social Media - LinkedIn

October 13, 2026 By yclmanager5

10 Tips for Writing a Blog with SEO Power

Start with a Checklist then expand into the details of how to write strong blog content that will draw search engines to your website.

Click here to continue reading.

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Filed Under: Blogging

October 9, 2026 By yclmanager5

This is a Call To Action!

I saw this in an email from Nancy Pierson with Equity Title.  I love it!

I’m always telling you that we need a call to action in your emails and in your social media posts.  THIS, my friends, is a call to action!  Nancy evens tells you which line to fill out on the form.

If you are happy with the services I provide, please write Equity Title Biltmore on Line 117 of your next contract!

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Filed Under: Email Marketing

October 9, 2026 By yclmanager5

How to Create a Newsletter: Best Practices and Examples

“Newsletters are a cornerstone of email marketing. They offer a direct line of communication with your audience—yet creating one that consistently engages readers can be challenging.

How do you create a newsletter that not only captures attention but also effectively supports your business goals?”

 

Click here to continue reading.

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Filed Under: Email Marketing

October 6, 2026 By yclmanager5

Getting Your Customers Back: 10 Examples of Effective Re-Engagement Emails

“I’ve been breathing life into email campaigns since 2007 when the iPhone was the newest thing on the block. Even though the learning resources for email marketers have evolved since then, I still have countless re-engagement email examples in my inbox which don’t prompt me to, well, re-engage.”

Click here to continue reading.

 

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Filed Under: Email Marketing

October 3, 2026 By yclmanager5

Password Protection

Confession is good for the soul, they say. So here goes…

Not long ago, I tried to log onto my 2 laptops and kept getting the “Invalid password” message. I type that password twice every morning. Pre-coffee! Of course, I knew what it was. I tried rebooting. I tried CAPS ON and caps off. I called my IT support who was going to come with his reset software.

I finally quieted down enough to try the password on auto-pilot as I usually do. Oh… yeah… there are 2 more digits to it.

Later in the week, my sister wiped her iPhone clean because she got confused about her phone password.  She never turns off the phone therefore she never uses that password.

I use a password protector software but I had left my Windows password out of it. My sister uses a password storage software but it doesn’t have online access, only phone access.

Confession over. Let’s talk about how you can prevent either of these scenarios happening to you.

You ABSOLUTELY can not use the same password for multiple accounts!  This is a serious problem. Please!  It’s worth the effort to make your data safer. A data breach at Dropbox was just to gather emails and passwords, not for info in stored files. The hackers take the passwords, try them at banks, PayPal, Google, etc. to get access to your accounts.
 
Option 1 – I strongly recommend this!
 
Use LastPass.com to record and input passwords. Last Pass will create complicated passwords for you or you can make up your own. (See Option 2!)  LastPass will fill in the user name and password for you on website logins. You can see the list from your computer, your tablet, your phone. You can access it online. You can store other info like social security numbers, spouse’s auto license plate number. I will help you set it up if you need some assistance.  Basic service is free. Premium is only $30 a year. Using LastPass on your tablet or phone does make it easier to access sites from those small screens. And if the phone is locked up, you can access the password list from your computer.
 
Could online storage be hacked?  Yes.  A meteor could fall from the sky and land on your head. You could win the lottery.  Similar odds so don’t use this excuse.
 
Option 2
 
Create a series / pattern you can remember but changes with each account.  Should be at least 10 characters including a capital letter, a number and a special character.
 
Example:  Series is 125chAracters3434$%  (3rd character is always capitalized)
 
Then for your Google account the password is   12goOgl3434$%
        for Southwest Airlines the password is        12soUth3434$%
        for Yelp the password is                                  12yeLp3434$%
 
You can remember the series. Each password is different so that if a hacker gets the Google password they can’t access Yelp.
 
You could have a series for bank and financial accounts. Another for business accounts. Another for personal accounts.  Or you can use one series for everything.
 
This is IMPORTANT! Call me if you have questions or need help getting set up.
 

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Filed Under: Technology

October 2, 2026 By yclmanager5

The Secret Reason People Aren’t Liking Your Facebook Page

Please read this article by Blaise Lucey with Constant Contact.  It will help you in putting together future social campaigns. This is an older article but the concepts are totally up to date.

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Filed Under: Social Media, Social Media - Facebook

October 2, 2026 By yclmanager5

6 Customer service email templates that provide support

In an age where customer comments, reviews, and ratings can easily bring down businesses, excellent customer service is critical for any business looking to succeed. Providing excellent customer support will enhance the company’s reputation and build brand loyalty.

One of the most efficient channels for customer support is email. However, crafting a well-written and professional email response can be challenging, especially when dealing with various customer inquiries. 

See the templates from Get Response.

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Filed Under: Email Marketing

September 29, 2026 By yclmanager5

Real Email Personalization: How to Find Better Data

“Yes, email personalization like this is simple and easy to do if you have the right ESP. It’s become a popular tactic because we know email marketing personalization is good for business. 71% of consumers expect companies to deliver personalized experiences, according to McKinsey.”

Click here to continue reading. 

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Filed Under: Email Marketing

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