Pinterest introduced a new set of tools for creating content. It is especially geared toward influencers and creators who want to build a following on Pinterest.
Should you be on Pinterest?
Should you be marketing your business on Pinterest? Here is a free, 1 hour video course explaining how to get started.
Pin down the right number of Pins for Pinterest!
“How Often to Post on Pinterest
The recommended minimum is 3 Pins per day, with a maximum of 30 Pins per day. Posting more than 30 Pins per day does not show any additional benefits.”
How often should you post on Social Media?
“Most studies agree that once per day is optimal, with a maximum of two posts per day.
Hubspot found that pages under 10,000 fans experienced a 50% drop in engagement per post if they posted more than once per day.
At a minimum, you should post to your Facebook Pages 3 times per week.”
Statistics found on https://louisem.com/144557/often-post-social-media
Social Media Influencers
The use of Influencers in social media is growing. What is that you ask? An Influencer is someone who has their own social media network. You connect with them to get recommendations. So the Image Consultant connects to the Premier Jewelry consultant and the cabi consultant. Her reach is extended. She gets instant credibility from the people who trust the other two consultants. Influencers with large followings can be paid or compensated in some way for their posts. Who could be an Influencer for your business?
Why is Post Frequency Important?
“Why is post frequency important? As Neil Patel says,
If you post too infrequently, your audience will forget that you exist and you will quickly fade into the deep dark recesses of their minds. However, if you are posting too often, you will become a complete nuisance and they will dread seeing your posts overcrowding their feed.
So here’s what the research says, to help you get this right.
I share my own posting frequency. Don’t try to max out every platform – unless you have unlimited time or funds. ”
Found on https://louisem.com/144557/often-post-social-media
Wondering how often to post on social media?
“Wondering how often to post on social media?
Great question. The short answer is, “As often as you can post quality content, consistently.” Quality and consistency are key to social media success.
The longer answer is: Recent studies have shown that there really are optimal posting frequencies for the different social media platforms.
And the good news is, it’s probably not as often as you may have heard! That Facebook Page posting hourly, or Twitter account posting every 15 minutes? Forgetaboutit. Maybe it works for accounts with 100,000’s of followers, but it doesn’t work for the average business using social media marketing.
Whew!”
Information from https://louisem.com/144557/often-post-social-media
Programming human beings to build a hate-free Internet
How To Stand Out in the Social Media Crowd
Every day millions of blog posts and social media updates are published. So you need yours to cut through.The trick to doing this? Using great graphics. Facebook says posts with graphics get 3.2 times more engagement (likes, comments and clicks). HubSpot has found that visual content is 40 times more likely to be shared online.
Pinning Calendar to Help You Plan
Here is a calendar and some very interesting stats about pinning. My Marketing Calendar looks different but follows the same concept.