Networking is a huge part of any business career. And, in the process, you end up with stacks of business cards that get exchanged for future reference. But what can or should you do with the information on those cards?
How to Get Started with Marketing Automation
“If you’re like me, you constantly wish you could find a couple of spare hours in the day to get some extra work done. In an alternate reality where the days are longer, you’d even gain some extra time to binge-watch that new Netflix show at the end of the day. Alas, in this reality, we only have so much time to get things done. “
Click here to continue reading the Constant Contact article.
Single opt-in vs double opt-in
“Have you ever wondered what opt-in process is the best for your email marketing campaigns? Is it single opt-in or double opt-in? Although the debate between these two processes has been going on for years, there wasn’t a definitive answer – until now.”
Perceptions and Your Business Email Style
How you communicate online has an impact! Readers do pick up clues and insights from your style and tone.
Click here to read the full article on Business Email Etiquette.
23 Email Marketing Tips to Improve Open & Clickthrough Rates
Practicing inbound marketing means sending emails to people who actually want to hear from you. You’ve probably Googled “best email marketing tips” so your emails don’t end up getting lost in a customer’s inbox — or worse, their spam folder.
How to Set Up Automated Email Marketing Workflows
“Without email marketing automation, your marketing team misses out on major opportunities to nurture and engage your target audience and contacts.
In this article, we’ll review common types of email marketing automation, the tools to help you establish and maintain an email marketing automation strategy, and different automation triggers you may implement at your company. But first, let’s begin by answering the most crucial question: what is email automation?”
If you want help setting up email automation give Your Computer Lady a call we can help!
How to use email to drive B2B pipeline growth
“If you‘ve ever wondered why B2B email marketing still dominates as a revenue-driving channel in 2025, you’re not alone. Despite the rise of new marketing platforms and AI-powered tools, B2B email marketing remains one of the most reliable ways to nurture leads, accelerate pipeline, and actually close deals.”
Building Email Communities
“Are you struggling to maintain consistent engagement with your audience on social media? Frustrated by declining reach and algorithms that keep changing the rules?
In this article, you’ll discover how to build thriving communities through email sequences that create engagement social platforms can’t deliver.”
The Ultimate Guide to Creating a High-Impact Email Marketing Strategy
“Email marketing is one of the original forms of digital messaging and offers strong returns on investment. Dependable and effective, it is a powerful way to reach, engage and convert an audience.”
Email Marketing Still Works—And It’s More Effective Than Ever
“Email marketing still matters—perhaps more than it ever has.
There. I said it. Even amid the maelstrom of digital marketing strategies, email marketing not only still matters, but some, like me, believe that—done properly—it is more effective than ever and an essential component of a successful marketing campaign strategy.”
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