Practicing inbound marketing means sending emails to people who actually want to hear from you. You’ve probably Googled “best email marketing tips” so your emails don’t end up getting lost in a customer’s inbox — or worse, their spam folder.
How to Set Up Automated Email Marketing Workflows
“Without email marketing automation, your marketing team misses out on major opportunities to nurture and engage your target audience and contacts.
In this article, we’ll review common types of email marketing automation, the tools to help you establish and maintain an email marketing automation strategy, and different automation triggers you may implement at your company. But first, let’s begin by answering the most crucial question: what is email automation?”
If you want help setting up email automation give Your Computer Lady a call we can help!
How to use email to drive B2B pipeline growth
“If you‘ve ever wondered why B2B email marketing still dominates as a revenue-driving channel in 2025, you’re not alone. Despite the rise of new marketing platforms and AI-powered tools, B2B email marketing remains one of the most reliable ways to nurture leads, accelerate pipeline, and actually close deals.”
Building Email Communities
“Are you struggling to maintain consistent engagement with your audience on social media? Frustrated by declining reach and algorithms that keep changing the rules?
In this article, you’ll discover how to build thriving communities through email sequences that create engagement social platforms can’t deliver.”
The Ultimate Guide to Creating a High-Impact Email Marketing Strategy
“Email marketing is one of the original forms of digital messaging and offers strong returns on investment. Dependable and effective, it is a powerful way to reach, engage and convert an audience.”
Email Marketing Still Works—And It’s More Effective Than Ever
“Email marketing still matters—perhaps more than it ever has.
There. I said it. Even amid the maelstrom of digital marketing strategies, email marketing not only still matters, but some, like me, believe that—done properly—it is more effective than ever and an essential component of a successful marketing campaign strategy.”
How Email Autoresponders Can Improve Your Marketing
Email marketing remains one of the most cost-effective forms of marketing, but it can also take up tons of time — unless you’re using email autoresponders. Learn more about autoresponders by clicking here.
7 Email Marketing Techniques To Increase Open Rates
“Are you struggling to get more people to open your marketing emails? Want to discover the proven techniques that make subscribers click and engage with your content every time?”
Transactional emails
“Transactional emails have 8x more opens and clicks than any other type of email and can generate 6x more revenue.” Experian What is a transactional email? A message sent to an individual in response to a specific action they took. Amazon’s order confirmation emails. Google’s sign-in alerts. Should you be sending transactional emails to your clients to build your busines? Read this article for ideas and best practices.
Why email deliverability matters
So much effort goes into crafting the perfect email for your customers or supporters.
But then someone tells you they didn’t receive your email. You check your email reporting and see that only 2 out of 5 people opened your email. Click here to keep reading about email deliverability.
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