• Home
  • Business Solutions
    • Marketing Consulting
    • Web Design
    • Website Maintenance
    • WordPress Site Maintenance
    • Email Marketing
    • Social Media Support
    • Writing
    • Google Changes
    • Strategic Partners
  • Computer Skills
    • Friday Free-For-All
  • Portfolio
  • Blog
  • About Us
  • Contact Us
    • Book Us
    • Online Payments

Your Computer Lady

  • Email
  • Facebook
  • LinkedIn
  • Twitter
You are here: Home / Archives for Email Marketing

March 3, 2021 By yclmanager5 Leave a Comment

Sales Emails

I think this is a very excellent example of a sales email. It is promoting book sales. It could just as easily be used for a webinar, a class or an event.

  • You see an image of the front of the book
  • You see the costs
  • You see a short description written with bullet points

Then there are images and descriptions to address specific pain points.  After each section, there is a Buy Now button. The images “say” more than the descriptions.

In closing, there is another image of the book cover and a description. The costs are repeated.

So this is a fast skim to see if the information applies to me. The email keeps my attention by addressing specific pain points and different levels of need. They start with How to Meditate and move to How to Deepen Your Practice.

This email has a much greater chance of grabbing my interest than a message that has 1 description and 1 price. Especially if that description is long and wordy!

Share the post "Sales Emails"

  • Facebook
  • Twitter

Filed Under: Email Marketing

February 15, 2021 By yclmanager5 Leave a Comment

MailChimp

MailChimp reports an average increase of 60% for clients who use a pop-up to encourage people to opt in for their newsletters. But there is a right way and a wrong way to build and present your pop-up. Read this article to learn best practices.

Click here to read the full article. 

Share the post "MailChimp"

  • Facebook
  • Twitter

Filed Under: Email Marketing

December 22, 2020 By yclmanager5 Leave a Comment

6 Small Business Lessons to Take Into 2021

This is a well thought out article about preparing for 2021.

Share the post "6 Small Business Lessons to Take Into 2021"

  • Facebook
  • Twitter

Filed Under: Email Marketing, Marketing

December 16, 2020 By yclmanager5 Leave a Comment

700 Power Words

Power Words for Conversions

I frequently talk with you about having a list of your Keywords at your fingertips while you are writing blog posts, social media posts, web page content. This helps ensure that you use the best words and a mix of words for Search Engine Optimization (SEO) and for reader searches on any platform. Here is a list for you of Power Words to make your content more compelling. These are great ideas! Print this article out and keep it with your Keyword list. You can write better copy to more your marketing efforts more effective!  Print this out right now!

Share the post "700 Power Words"

  • Facebook
  • Twitter

Filed Under: Blogging, Email Marketing, Marketing, Social Media, Websites

December 9, 2020 By yclmanager5 Leave a Comment

Grow Your Email List

This video is excellent! Step by step instructions on how to create a SUCCESSFUL opt in for your website and social media! Please watch it! Then give me a call and we’ll get started creating your opt in!

Share the post "Grow Your Email List"

  • Facebook
  • Twitter

Filed Under: Email Marketing

October 28, 2020 By yclmanager5 Leave a Comment

Email Providers

As you create and send emails, it’s important to be aware of how your readers are receiving/viewing the messages. Outlook certainly displays an email differently than AOL.

While this info shows Outlook as #3 overall, I would consider them #1 or #2 as far as business email. A lot of people use Microsoft Office and Outlook at their office.

Here are some stats to keep in mind.

Share the post "Email Providers"

  • Facebook
  • Twitter

Filed Under: Email Marketing

October 21, 2020 By yclmanager5 Leave a Comment

New Guidelines for Online Marketing

This is a GREAT article about our new world and how we can and should market our businesses. Practical suggestions and tips. Using reality to put our best foot forward.  Please read this!
 

Share the post "New Guidelines for Online Marketing"

  • Facebook
  • Twitter

Filed Under: Email Marketing, Marketing, Social Media, Something to Think About

October 6, 2020 By yclmanager5 Leave a Comment

Birds and Marketing?

Why is filling the bird feeder like marketing your business? Inquiring minds want to know! Read on, my friends!

Share the post "Birds and Marketing?"

  • Facebook
  • Twitter

Filed Under: Email Marketing, Marketing

September 4, 2020 By yclmanager5 Leave a Comment

Article from GoDaddy Promotes Email Marketing

I see you roll your eyes when I start talking about the value of email marketing!!  LOL  Here is a quote from a GoDaddy article talking about the continuing benefits of email marketing.

Hop on the email marketing train

Hearing the term “old school” conjures up images of outdated trends, especially when it comes to describing online marketing tactics. However, there is one old school digital marketing practice that remains as powerful today, as the day the Internet became a commercial success.

It is called email marketing.

The tactic has evolved over the years to include automation and content marketing techniques that enhance the experience customers have when reading email newsletters.

For Google customer reviews, it is not simply about email marketing, it is about reminding your customers about Google’s customer review platform.

For YCL clients, I include a review section in their email template just for this reason. Ask and ask and ask again for reviews!  Each time we email, we ask for reviews at all of your review sites. So when a client is thinking of you, we make it easy to do a review.

 

Read the entire article about the value of Google reviews.

 

Share the post "Article from GoDaddy Promotes Email Marketing"

  • Facebook
  • Twitter

Filed Under: Email Marketing

July 20, 2020 By yclmanager5 Leave a Comment

Why Do I Have to Give My Address to Send Emails?

This is blurb from Constant Contact explaining why an address is required on every email.
 
“The anti-spam laws of many countries, such as the US CAN-SPAM Act, require that you include a physical address in your email campaigns. Telling your recipients where you’re located is one way to show them that the email is coming from a legitimate source.”
 
You can use a PO Box, a postal service address or something other than a street address. But some legitimate address is required.

Share the post "Why Do I Have to Give My Address to Send Emails?"

  • Facebook
  • Twitter

Filed Under: Email Marketing

  • 1
  • 2
  • 3
  • …
  • 10
  • Next Page »

Sign up for YCL News

Sign Up Now
Constant Contact - For Email Marketing you can trust.

Testimonials

  • Testimonials

Blog Topics

  • Apps
  • Blogging
  • Comic Relief
  • Communication
  • Computer Maintenance
  • Computer Skills Training
  • Email Marketing
  • Internet
  • Marketing
  • Microsoft Office
  • Microsoft Office – Excel
  • Microsoft Office – Outlook
  • Microsoft Office – PowerPoint
  • Microsoft Office – Word
  • Microsoft Office- Publisher
  • Organization & Productivity
  • Portfolio
  • Portfolio – Computer Skills Training
  • Portfolio – Email Marketing
  • Portfolio – Marketing
  • Portfolio – Social Media
  • Portfolio – Web Sites
  • Portfolio – Writing
  • Search Engine Optimization
  • Social Media
  • Social Media – Facebook
  • Social Media – LinkedIn
  • Social Media – Pinterest
  • Social Media – Twitter
  • Social Media- Houzz
  • Social Media- Instagram
  • Something to Think About
  • Technology
  • Testimonials
  • Uncategorized
  • Videos
  • Websites
  • Windows
  • WordPress

News from our Blog

Social Media
Social Media Examiner asked their experts for the key trends to watch for and integrate into marketing plans for 2021. VERY interesting article with useable info!...
Monotonous Monday
Yes! Let\'s break the monotony! Your Computer Lady is available to help you organize, create and monetize your marketing so that neither you nor your prospects are bored! We create marketing solutions ...
6 Small Business Lessons to Take Into 2021
This is a well thought out article about preparing for 2021.\r\n...
700 Power Words
\r\nI frequently talk with you about having a list of your Keywords at your fingertips while you are writing blog posts, social media posts, web page content. This helps ensure that you use the best wor...
Pixel Tracking
Yesterday I went to a website to see what they offered in home meal deliveries.  I didn’t set up an account. I didn’t request a quote.  Just looked around the site.\r\n15 minutes later there was a...
New Guidelines for Online Marketing
This is a GREAT article about our new world and how we can and should market our businesses. Practical suggestions and tips. Using reality to put our best foot forward.  Please read this!\r\n ...
Birds and Marketing?
Why is filling the bird feeder like marketing your business? Inquiring minds want to know! Read on, my friends!...
Request for Reviews
Testimonials have always been an important part of marketing. Today, in our digital world, online reviews are critical. Many prospects check for reviews on Google or Facebook before they even visit a ...
Plant Your Friggin\' Tree!
I love this discussion with Pat Lencioni and team about the NEED to make decisions now and move in the right direction. I agree with him. We can\'t wait for \"normal\" to return. It\'s not coming back.  ...
PayPal
PayPal has a new \"Smart\" button to use on your website. It offers PayPal, Venmo, major credit cards in one easy click. Much easier for your clients! There are other options you should check out too.\r\n...
  • Email
  • Facebook
  • LinkedIn
  • Twitter

Copyright 2010-2021 · Your Computer Lady Inc. All rights reserved.   Privacy Statement.   Website Disclaimer.