I frequently talk with you about having a list of your Keywords at your fingertips while you are writing blog posts, social media posts, web page content. This helps ensure that you use the best words and a mix of words for Search Engine Optimization (SEO) and for reader searches on any platform. Here is a list for you of Power Words to make your content more compelling. These are great ideas! Print this article out and keep it with your Keyword list. You can write better copy to more your marketing efforts more effective! Print this out right now!
This video is excellent! Step by step instructions on how to create a SUCCESSFUL opt in for your website and social media! Please watch it! Then give me a call and we’ll get started creating your opt in!
As you create and send emails, it’s important to be aware of how your readers are receiving/viewing the messages. Outlook certainly displays an email differently than AOL.
While this info shows Outlook as #3 overall, I would consider them #1 or #2 as far as business email. A lot of people use Microsoft Office and Outlook at their office.
Why is filling the bird feeder like marketing your business? Inquiring minds want to know! Read on, my friends!
I see you roll your eyes when I start talking about the value of email marketing!! LOL Here is a quote from a GoDaddy article talking about the continuing benefits of email marketing.
Hop on the email marketing train
Hearing the term “old school” conjures up images of outdated trends, especially when it comes to describing online marketing tactics. However, there is one old school digital marketing practice that remains as powerful today, as the day the Internet became a commercial success.
The tactic has evolved over the years to include automation and content marketing techniques that enhance the experience customers have when reading email newsletters.
For Google customer reviews, it is not simply about email marketing, it is about reminding your customers about Google’s customer review platform.
For YCL clients, I include a review section in their email template just for this reason. Ask and ask and ask again for reviews! Each time we email, we ask for reviews at all of your review sites. So when a client is thinking of you, we make it easy to do a review.
One of the worst things to hear from a client is “Oh, I didn’t know you did that!” So use your Marketing Calendar to ensure that you are covering all services/products on a regular basis. Keep those services “top of mind” for your clients. It’s easier and more profitable to expand a current client than to go out and get a new client.
Having an Inbox, Social and a Promotions tab is too much!! Sorting is supposed to help but it just mucks things up for me.
So turn the extras off.
- Go to Settings
- The Inbox tab
- In the Categories section,
- Un-check Social, Promotions, Updates, Forums
- At the bottom of the page, click the Save Changes button
Go back to your Inbox. There’s only 1!!!!