One drawback to Instagram is the difficulty in sharing a link to your website. Here are 8 work arounds!
Facebook Eliminates the About Page Story Section
While the notice says it’s going away on February 28th, it actually is already gone on my Your Computer Lady business page. They will roll out this change across all business pages so you’ll have to watch your page to see when it happens.
Copy the content from your Story section TODAY and save it in a Word doc for reference.
Note that the About Page has become a minor page which is now hidden under the More drop-down.
The About Page itself has been re-designed. All of the details like Hours, Phone, etc. are at the top of the Page. The entire Story section is gone. (It had an additional photo and unlimited area for text. I used it to add keywords.)
Now there is only a About section which is limited to 255 characters.
You do have an Additional Information section. This appears to be unlimited text. Move your content from the Story section to this Additional Information section. Load it up with keywords to help people who are searching for your product or service.
Facebook Update
Read this 01/06/21 update from Mari Smith about the latest FB changes. No more Page Likes. We’ll just have followers now. What does that mean for your business page?
Social Media and Customer Service
How To Use Social Media for customer service – Good explanation with examples of how you can offer customer service on social media platforms. Many people expect customer service at their finger tips so it can be worth your time to offer it.
Barbara’s Picks – Update!
Neither Barbara nor I will admit to how many years we’ve been working together! Let’s just say more than 10.
The work has changed over time as Barbara’s businesses and especially Barbara’s Picks have evolved. Currently, YCL does:
- Email marketing to a 4000+ consumer email list
- Social media posting on 4 Facebook pages, Instagram, Google, LinkedIn.
- YCL gathers info about the Barbara’s Picks members, drafts the posts and makes them on the appropriate platforms.
- YCL works with Barbara to promote her appearances on radio, TV and podcasts.
- Website maintenance and blog posts.
All of our efforts are measured to help Barbara see which marketing is having the most impact.
Barbara has a great talent and love for educating the homeowner about the importance of making interior design about the person as well as the physical room. “Rooms have no feelings, You do!” We use her articles on all social platforms to help homeowners “Live With What You Love.”
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