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Email Footer Examples to Help You Finish Strong

“While it may come at the end, your email footer shouldn’t be an afterthought.

Email footers need to check certain boxes, but a well-crafted footer goes beyond. It contributes to your brand and engages your subscribers.

The goal is to provide essential information, adhere to regulations, and make sure your emails end on a high note.

You want to optimize every element of your email campaigns. These email footer examples will help you get the most out of any template — down to the last word and pixel.”

Get the tricks from Constant Contact.

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The Top 3 Places to Ask People to Sign Up for Your Email List

Learn the top three places to ask people to sign up for your email list from Constant Contact Senior Producer of Webinars Stephanie French and former Director of Product Marketing Morgan Bell. Watch the full on-demand webinar here:

 

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How to Use Dynamic Email Content to Increase Engagement

If you’re looking to create more relevant, engaging content that meets subscribers where they’re at—look no further than dynamic email content. These highly tailored emails that target subscribers’ wants, likes, and needs are more likely to prompt engagement (and conversions) from subscribers—since you’re serving them something relevant to the interests they already have. 

Sounds simple, right? Why aren’t we all using this powerhouse tool, like yesterday? 🤯

Well, it’s a little bit more complicated than it sounds, but we can explain. Read on to discover how you can harness the power of dynamic email content to create super-duper engaging and personalized emails.

Read the full article at Litmus.com

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Back Up Your Files NOW!

Here’s the rule of thumb for when and where to back up data.

group of electronic devices

group of electronic devices

            The more important the information

            The more often you should back up and

            The more distant those back up files should be.

 

I back up my QuickBooks data every time I do a lot of input. I don’t want to re-build or re-do a lot of entries. So the time it takes to do the back up is a savings compared to the frustration and time required to re-do the work.

If YCL does more than 1 hour of input on a website, we back up the site immediately. No need to risk losing that work!

Really important information like a password list, payroll records, client info, photos of grandchildren, etc. should be in 2 or 3 different places.  Maybe a copy on a thumb drive in your office. A copy on Dropbox. A copy on iDrive.

If the thumb drive gets corrupted, you can pull from Dropbox or iDrive. If Dropbox crashes, you can pull from the thumb drive or iDrive.

Yes, even files stored on the cloud should have back ups!

Case in point, I store all of my passwords with LastPass.  It’s a great software that I’ve recommended to many of you. One time a few years ago CenturyLink had a nation-wide system disruption that affected the LastPass servers. I couldn’t log in!! The info was still there but I couldn’t get to it.  Now I am exporting the passwords once a month and storing them in Dropbox.

I highly recommend that at least one of your back ups be automated.  Sync everything with Dropbox. Use iDrive. Buy an external hard drive with back up software.  Automating the process will save you time and give you protection even on those super busy days where little tasks get missed.

Don’t wait for a disaster to happen.  Plan and implement your system now for peace of mind.  Call me if you need assistance making an action plan!

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Should I Respond to Update Messages?

Maybe.  If the update notice is from a reputable company like Adobe Reader, Java, QuickBooks, etc.,  yes, do the update.  They are fixing bugs, updating security and improving the software.

If you don’t recognize the name of the software, do NOT respond or update. Call Your Computer Lady or your hardware tech to ask first.

Best option:  Take a screen shot of the message and email it to your adviser. That will give us all the details we need to give you a good answer.

How do I make a screen shot?

On your keyboard, there is a key titled “Print Screen.”  Press that key while the message is on your screen.  Now open a Word doc. Right click on your mouse to get a pop up menu and choose “Paste.”  This will paste the screen shot into Word. Save the document. Email it to YCL or your IT tech.

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