“A message is 5x more likely to be seen in email than via Facebook. – Radicati
4.24% of visitors from email marketing buy something as compared to 2.49% of visitors from search engines and 0.59% from social media. – Monetate
72% people prefer to receive promotional content through email, compared to 17% who prefer social media. – MarketingSherpa
Sending four emails in a month instead of one significantly increases the number of consumers opening more than one email – WhoIsHostingThis “Email Deliverability 101.
Email is 40 times more effective at acquiring new customers than Facebook or Twitter. – McKinsey
You are 6x more likely to get a click-through from an email campaign than you are from a tweet.- Campaign Monitor“
Statistics found on https://www.campaignmonitor.com/blog/email-marketing/2016/01/70-email-marketing-stats-you-need-to-know/