More and more of my clients are getting leads from their Google Business listing. The reviews are powerful in building credibility and trust. This article walks you step-by-step through how to build a great profile. You can always call YCL for help!
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Printwerx Social Media Marketing
In the 2+ years, Alice Woodard, owner of Printwerx has worked with YCL for social media, we have worked out a sweet system! Once a month, we meet to finalize the pieces of info for the current month’s marketing: 2 emails, 4-8 social media posts on the blog, Facebook and Instagram.
Alice uses her insider knowledge to find the products to talk about and the articles to best educate her clients. YCL pulls all the pieces together in the right format for each platform. After Alice approves the draft, the posts are made, the emails are sent. Alice then gets reports showing her the results of the campaign.
At the monthly meeting, we also talk about ideas for the next 2-3 months. This gives Alice thinking time. She can find the best articles, not the ones she locates in 15 minutes before the deadline. She may have second thoughts and change a topic for a better one. Deadlines don’t compromise quality. If she finds an interesting article on a new topic, we add it to the Marketing Calendar to consider at the next meeting. Good ideas don’t get lost!
16 Ways To Maintain Client Communication
This article from Forbes gives you some great suggestions for how to improve your communications with your clients. It’s a new world so we need new methods as well improving the standard methods.
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