Get more people to call you to do business. When done right, email marketing lets businesses reach the right person, with the right offer, at the right time. https://www.constantcontact.com/partner-offer?pn=yourcomputerlady&promotionCode=CODE&intent=try
Email Marketing
Here is a well-written article to refresh what you know (or teach you a new trick!) about writing good subject lines for your emails. Good subject lines = good Open Rates!
YouTube
Do you market to or should you be marketing to multicultural markets? This article from Google gives the stats on why you should be and how to do it. “Black, Latinx, and Asian audiences also use online video to gather information along the path to purchase. More than 70% of them reported going to YouTube to learn about new products or brands.” By the way, the same trends are prevalent with the traditional white market. Read more! Then call YCL for assistance creating your videos. We can use your current graphics, still photos, marketing content to create a video for you!
Email Marketing!
Build credibility with your customers. People do business with people they know, like, and trust. Email gives you the ability to build credibility with your audience by sharing helpful and informative content. Click here to sign up!
Facebook Users
On Wednesday, 01/26/22, Facebook reported its first ever quarterly decline of daily users globally, along with lower-than-expected ad growth that sent its stock plunging roughly 20 percent. The massive stock drop, which instantly wiped out roughly $200 billion in market value, shows that Facebook’s corporate rebrand to Meta isn’t enough to distract investors from the problems in its core business of social media. Not only was user growth across Facebook, Instagram, and WhatsApp essentially flat last quarter, but the main Facebook app lost 1 million daily users in North America, where it makes the most money through advertising. Click here to read more.
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