According to 80 percent of professionals, email marketing drives customer acquisition and retention. (Source: eMarketer)
Email Marketing Tips!
“If your email newsletter is not fantastic, throw out all the other things you’re doing and just focus on your email newsletter. I think it’s such an undervalued asset for so many of us. Make your email newsletter really great.” Ann Handley, MarketingProfs, NYT best selling author Link to the entire presentation
If you have companies or people you would like to connect with – prospective clients, prospective partners, industry influencers… This video describes how to do it via LinkedIn. Yes, it takes effort but I think you can get good results reaching out this way. Call me if you have any questions.
Google My Business
Regular posts and regular photo updates add value to your Business Page so Google will be more likely to show your page and put you on their maps. A blog post makes an excellent Business Page post!Google’s Algorithm
In a webinar last week presented by the Grow with Google team, it was stressed a couple of times that Google’s algorithm does look at your website and social media platforms for activity. One more reason to make consistent blog posts and social media posts. All of the marketing pieces are interconnected.
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