Email marketing remains one of the most cost-effective forms of marketing, but it can also take up tons of time — unless you’re using email autoresponders. Learn more about autoresponders by clicking here. 

“Are you struggling to get more people to open your marketing emails? Want to discover the proven techniques that make subscribers click and engage with your content every time?”

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“Transactional emails have 8x more opens and clicks than any other type of email and can generate 6x more revenue.” Experian What is a transactional email? A message sent to an individual in response to a specific action they took. Amazon’s order confirmation emails. Google’s sign-in alerts. Should you be sending transactional emails to your clients to build your busines? Read this article for ideas and best practices.

So much effort goes into crafting the perfect email for your customers or supporters.

But then someone tells you they didn’t receive your email. You check your email reporting and see that only 2 out of 5 people opened your email. Click here to keep reading about email deliverability. 

“If your email newsletter is not fantastic, throw out all the other things you’re doing and just focus on your email newsletter. I think it’s such an undervalued asset for so many of us. Make your email newsletter really great.” Ann Handley, MarketingProfs, NYT best selling author Link to the entire presentation

Here is a well-written article to refresh what you know (or teach you a new trick!) about writing good subject lines for your emails. Good subject lines = good Open Rates!

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