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August 19, 2026 By yclmanager5

Mastering Automated Email Follow-Ups: Streamline Your Outreach

Picture this: you put all your creative energy into writing a great marketing email. You choose every word carefully and create a beautiful design to appeal to your target audience. Finally, you hit the send button, sit back, and sip your coffee, ready for the responses to pour in. But your inbox stays empty. 

Sooner or later, this scenario happens to every business. You might wonder if you made a mistake with your email. (Maybe that pun-filled subject line wasn’t as funny as you thought?) But even the best emails can get overlooked or lost in crowded inboxes. In fact, 80% of customers ignore marketing emails at least half the time. 

Become an expert with this info from Constant Contact.

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Filed Under: Email Marketing

August 14, 2026 By yclmanager5

7 Automated Email Workflows to Keep Up with Demand

If your email goals are bigger than your budget or the pressure on your team increases, you need to work smarter with email workflow automation. 

This guide reviews what email workflow automation is and how to get started with seven automated email workflows:

  1. Welcome email series
  2. Lead nurturing campaigns
  3. Abandoned cart emails
  4. Post-purchase follow-ups 
  5. Feedback and review workflows
  6. Subscription renewal reminders
  7. Re-engagement campaigns

Click here to continue reading the article on Litmus.

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Filed Under: Marketing

August 14, 2026 By yclmanager5

7 Mistakes to Avoid Making When Targeting B2B Customers

In the realm of business-to-business (B2B) marketing, the profound comprehension of your clientele and the ability to effectively engage with them stand as cornerstones for achieving success. Nonetheless, many businesses frequently stumble upon common blunders while attempting to focus on their B2B clientele. Navigating away from these pitfalls can help amplify your marketing strategy and pave the way for superior outcomes.

Read the full article from Social Media Explorer!

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Filed Under: Marketing

August 12, 2026 By yclmanager5

Email Footer Examples to Help You Finish Strong

“While it may come at the end, your email footer shouldn’t be an afterthought.

Email footers need to check certain boxes, but a well-crafted footer goes beyond. It contributes to your brand and engages your subscribers.

The goal is to provide essential information, adhere to regulations, and make sure your emails end on a high note.

You want to optimize every element of your email campaigns. These email footer examples will help you get the most out of any template — down to the last word and pixel.”

Get the tricks from Constant Contact.

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Filed Under: Email Marketing

August 11, 2026 By yclmanager5

The Top 3 Places to Ask People to Sign Up for Your Email List

Learn the top three places to ask people to sign up for your email list from Constant Contact Senior Producer of Webinars Stephanie French and former Director of Product Marketing Morgan Bell. Watch the full on-demand webinar here:

 

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