A new venture for Barbara Kaplan offered a lot of opportunities for YCL to grow also!
A large complicated site with a lot of information
- A sophisticated Directory for the members
- A Calendar of events
- Registration for events
With the goal of promoting members to a wider network of consumers, YCL works with Barbara’s Picks to develop a powerful social media plan.
- Daily posts with specific topics and target audiences
- Posts for Search Engine Optimization both on the web site and Google+
- A weekly email covering current events, educational articles and member promotions
When Barbara needed an extra pair of hands for member meetings, special events or design shopping tours, YCL is there for her!