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You are here: Home / Archives for yclmanager5

February 21, 2024 By yclmanager5

The Ultimate Spam Trap Survival Guide: How to Stay Out of Spam

Email geeks, we see all the hard work you put into your email marketing campaigns. Once you have a great idea, there’s the copywriting, the design work, the coding, the endless back-and-forth editing, and then finally, the operational side of pulling lists or behavioral triggers and actually pressing, “Send.”

It’s a lot of work. Yet your beautiful email campaign may never actually reach the inbox. In fact, 70% of emails show at least one spam-related issue that could keep them from reaching the inbox. 😭

Email deliverability is a complicated, technical beast. While there are a few best practices that are tried-and-true to improve your deliverability (please, please don’t buy an email list!) it can be difficult to know what went wrong. While many factors affect your deliverability, spam traps are one of the biggest and most misunderstood of them all.

Click here to continue reading. 

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Filed Under: Email Marketing

February 14, 2024 By yclmanager5

How Can Cloud Services Protect Stored Data?

Cloud services have become an integral part of our daily lives, catering to various needs such as storage, computing resources, and application hosting. With the increasing amount of data being generated and stored in the cloud, data security has become a major concern for both individuals and businesses. In this document, we will discuss how cloud services protect stored data and provide a comprehensive understanding of the measures taken to ensure the security of our valuable information.

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Filed Under: Internet, Technology

February 8, 2024 By yclmanager5

Is It Really Necessary to Log Out of Online Accounts? Or Can I Just Close My Browser?

This is a question with a lot of maybe answers!! Let’s see if we can break it down so you can take the best actions possible.

Why?  Think for a moment how much information about you a hacker would have if they accessed your email account.  Bank info. Credit card processer for your business. Doctor info. Client information. Friends lists. Employee info. Employer info. Amazon account. Travel plans. Children’s schedules.

Public Computers

If you are using a public computer (library, hotel, etc.) ABSOLUTELY log out of every program, every time.  Best option: Don’t use a public computer ever for highly sensitive work like your bank, your doctor’s portal, Amazon.)

Your Family Computer / Shared Office Computer

You have multiple people sharing a computer. Yes! Log out of every program every time. Don’t take the risk of someone getting access to your accounts. They may not intend to mess things up but they could accidentally cause you big problems.

Your Personal Computer/Tablet/Phone

Should the devise be stolen, the thief can open it up and use any app that is open. Yes, you have a password to open the devise. Do you think a good hacker can’t get past your password? Don’t place any money on that bet!

And since when did you plan to lose your device? No, it’s one of those nasty accidents of life.

A hacker can also access your Internet connection and waylay the session cookie to get into the app. Some session cookies are predictable so hackers can generate possible cookies!  This is one of the common uses of malware on a computer. Even a friendly person using your wireless network can pick up on session cookies.

BEST Practice

Log out of every online software every time.

If you think logging in just takes tooooooo much time, use a Password Manager like Last Pass. It will autofill login information for you from a desktop, tablet or phone.

The Federal Trade Commission estimates that it can take approximately six months and 200 hours of work to recover from an identity theft. This estimation is based on the amount of work needed to follow the necessary steps to ensure the victim is not responsible for the debt incurred.

Don’t be a victim! Log out!

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Filed Under: Internet

February 7, 2024 By yclmanager5

Voice-to-text: The future of search?

You’re driving, so you can’t use your phone. But you really need to know when the next Marvel movie is coming out. What do you (and 52% of people) do? You use voice search! Voice search, or voice-to-text search is supposedly the next big thing. Let’s find out if that’s true, and if it’s good or bad news.

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Filed Under: Technology

January 31, 2024 By yclmanager5

5 Factors That Make Responsive Web Design Essential For Businesses

As well as quick click and loading speeds, an eye-catching design, and functionality as standard, a successful website should also be responsive if it’s to draw in users and give customers a great user experience. But what exactly is responsive web design? Let’s take a closer look:

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Filed Under: Websites

January 29, 2024 By yclmanager5

Microsoft Unveils “Copilot” Key Biggest Update to Microsoft Keyboard in 30 Years

Microsoft is adding a “Copilot” key that summons an AI-powered assistant with the click of a button in its biggest update to the Windows keyboard in three decades. The software giant said Thursday that the Copilot key will be coming soon to some new PCs made and sold by a variety of manufacturers that run on the Windows operating system, as it heralded “the year of the AI PC.”

Click here to continue reading.

 

(602) 604-5000

Les Ticey
Connect@BBB-Solutions.com
BBB-Solutions.com

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Filed Under: Microsoft Office

January 29, 2024 By yclmanager5

Upcoming Changes at Gmail and Yahoo Regarding Email Marketers

As of February 1st, Gmail and Yahoo will be tightening their procedures regarding email from all email service providers (Constant Contact, MailChimp, ConvertKit, etc.) All messages sent by an email service provider must be authenticated. This policy will be adopted by other email services gradually.

The best method is to authenticate your own domain. That means accessing your domain’s DNS settings and adding both a DKIM and a DMARC record.

While this is a bit of a nuisance, it will be better for all of us in the long run.

  • Our emails will be more likely to end up in the Inbox instead of Spam.
  • We will receive less spam as this will make it harder for spammers to fake being a legitimate sender.

Want to read the details of the changes? Click here.

Want some help getting this done? Call Your Computer Lady today at 480-433-9995.

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Filed Under: Email Marketing

January 24, 2024 By yclmanager5

5 Ways to Use Facebook Search as a Marketer

The conversion path for someone to actually go from Facebook Graph Search to my business page to my website was so long it was improbable many would complete it.

Turns out I wasn’t the only one who was disappointed. Facebook Graph Search had some limitations.

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Filed Under: Social Media - Facebook

January 22, 2024 By yclmanager5

15 Ways to Grow Your Email Marketing List

Here is a good article with practical recommendations for growing your email list. Email marketing is the best value in social media for small businesses. 

 

15 Ways to Grow Your Email Marketing List

 

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Filed Under: Email Marketing, Marketing

January 17, 2024 By yclmanager5

A Guide to Integrating AI Tools in Your Marketing Processes

Marketers, such as Martina Bretous, editor of the Next in AI Blog, use AI to better understand complex topics.

“I will often go to ChatGPT and ask, ‘Explain X to me in layman’s terms,’ or ‘as if I were 5 years old.’ Usually when you read something online, you can’t always reach out to the author and get clarity. ChatGPT’s like my friend who helps me make sense of information in a language I can understand,” she said.

Click here to continue reading.

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Filed Under: Technology

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